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Client
MEXC Global is one of the biggest crypto exchanges. According to Coingecko, MEXC the fifth largest cryptocurrency exchange with over 3.6 billion dollars daily trading volume.
Task
8 "non-sponsored" publications in the leading media of Russia and the CIS.
Results

  • 18 organic publications
  • > 40 publications in total, including reprints and social media posts
  • >400M+ total media reach
  • TASS, the international news agency included the MEXC news in its press review of top stories from the Russian press
  • 1 publication in the print edition of the largest financial magazine in Russia
Project Details
We raised massive hype around the exchange by creating MEXC Global's own breaking news from scratch and injecting it into the media space to to present the company’s advantages.
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